I’m the Ideation Architect experiential graphic designer passionate about turning bold ideas into intentional, immersive design.

THE DESIGNER

Hi, I’m Jaeda! A Jersey-born designer passionate about great food, animation, and experiential storytelling. I’m the founder of Ideation Architect, where I create intentional, immersive design that brings bold ideas to life. A Howard University alum with an M.A. in Design Management from SCAD, my work blends curiosity, strategy, and intention.

Jaeda Thomas

HONORS

FORBES

🥉 2025 Native Advertising Awards

Content & Design Studio
Bronze—2025 Native Advertising/Studio Of The Year

🥈 2023 Global Ace Awards

2023 Sustainability Leaders Summit
Silver—Proprietary Virtual and Face-to-Face - External/Customer Facing

🥇 2024 ADWEEK Experiential Awards

ForbesLive
ADWEEK's 2024 Experiential Brand of
the Year

🥉 2024 Native Advertising Awards

Content & Design Studio
Bronze—2024 Native Advertising/Studio Of The Year

CAPIBILITIES

LIVE EVENTS

ENVIRONMENTAL & EXPERIENTAL DESIGN

BRAND IDENTITY DESIGN

PRESENTATION & PITCH DECK DESIGN

CREATIVE DIRECTION

DESIGN STRATEGY & IDEATION

SOCIAL & DIGITAL GRAPHICS

MERCH & COLLATERAL DESIGN

2024 FORBES SUSTAINABILITY LEADERS SUMMIT →

2024 FORBES POWER WOMEN’S SUMMIT →

2024 FORBES UNDER 30 SUMMIT AFRICA →

  • Delisha Fields, Founder of BLK GETAWAY

    I can’t thank Jaeda enough for her incredible work on designing the BLK GETAWAY rebrand. Her professionalism, creativity, and eye for design truly brought our vision to life in a way that exceeded all expectations. From the very beginning, Jaeda showed an impressive understanding of our brand’s aesthetic and mission, ensuring every detail perfectly reflected the heart of BLK GETAWAY. It’s rare to find someone who can so effortlessly capture the essence of a brand, and Jaeda did just that with grace, passion, and expertise. I’m beyond grateful for her dedication and the beautiful outcome of her work. I can't wait to work with her on future projects!

  • Marie Jean-Baptiste, Founder of Hey Hostess

    Jaeda is nothing short of brilliant! Jaeda transformed my ideas into a fully realized brand—not once, but twice! She led the rebrand of my business with precision and creativity, then helped bring my new company, Hey Hostess, to life with a stunning brand identity. Her ability to truly understand my vision, coupled with her professionalism, patience, and exceptional design skills, made the entire process seamless. If you're looking for a designer who can turn your ideas into a brand that feels both authentic and elevated, I can't recommend her enough!

  • Mia Watson, Founder of Yve Pilates

    Jaeda did an absolutely incredible job bringing my vision to life for my Pilates brand, Yve Pilates. From the very beginning, she took the time to understand my goals and vision, ensuring that every detail reflected the essence of what I wanted to create. Her creativity, attention to detail, and ability to translate my ideas into a stunning brand identity exceeded my expectations. She made the entire process seamless, collaborative, and enjoyable, always open to feedback and ensuring that I felt confident in every decision. I couldn’t be happier with the final branding package—it truly embodies everything I envisioned and more. I highly recommend Jaeda to anyone looking for a talented, thoughtful, and professional designer!