At Ideation Architect, we believe every idea deserves a bold, intentional design to bring it to life.

Founded by Jaeda, a graphic designer with a passion for innovation and storytelling, our studio specializes in creating immersive visuals for live events and beyond.

From concept to execution, we thrive on collaboration and creativity, ensuring each project resonates with purpose and impact. Whether it’s crafting stunning event graphics, shaping unforgettable brand moments, or transforming complex ideas into cohesive designs, we’re here to make your vision a reality.

Our approach is rooted in design thinking, blending strategy with artistry to deliver solutions that captivate and inspire. With a deep understanding of media and entertainment, we’re not just designing—we’re building experiences that elevate your story.

Imagine more with Ideation Architect. Let’s create something extraordinary together.

FOUNDER

Jaeda Thomas

Hi, I’m Jaeda! A proud Jersey girl with a passion for great food, animation, and all things creative. My love for design runs deep—it’s where my imagination meets purpose, allowing me to craft visuals that leave a lasting impact.

Currently, I’m a graphic designer specializing in live events at Forbes, where I bring stories to life through bold and immersive design. I’m also the founder of Ideation Architect, a design studio born from my passion for innovation and the belief that great ideas deserve exceptional execution.

I hold a BFA in Art from Howard University (forever proud of my HBCU roots!) and an M.A. in Design Management from SCAD, where I refined my skills and developed a knack for turning ideas into experiences. Inspiration finds me everywhere—whether it’s the vibrant world around me or the emotions I’m channeling in the moment.

My work is a reflection of my passion and curiosity, blending creativity with intention. Welcome to a little glimpse of my creative world!

HONORS

FORBES

CAPIBILITIES

Live Event Design

Environmental & Experiential Graphics

Brand Identity Design

Presentation & Pitch Deck Design

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Creative Direction

Design Strategy & Ideation

Social & Digital Graphics

Merch & Collateral Design

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  • Delisha Fields, Founder of BLK GETAWAY

    I can’t thank Jaeda enough for her incredible work on designing the BLK GETAWAY rebrand. Her professionalism, creativity, and eye for design truly brought our vision to life in a way that exceeded all expectations. From the very beginning, Jaeda showed an impressive understanding of our brand’s aesthetic and mission, ensuring every detail perfectly reflected the heart of BLK GETAWAY. It’s rare to find someone who can so effortlessly capture the essence of a brand, and Jaeda did just that with grace, passion, and expertise. I’m beyond grateful for her dedication and the beautiful outcome of her work. I can't wait to work with her on future projects!

  • Marie Jean-Baptiste, Founder of Hey Hostess

    Jaeda is nothing short of brilliant! Jaeda transformed my ideas into a fully realized brand—not once, but twice! She led the rebrand of my business with precision and creativity, then helped bring my new company, Hey Hostess, to life with a stunning brand identity. Her ability to truly understand my vision, coupled with her professionalism, patience, and exceptional design skills, made the entire process seamless. If you're looking for a designer who can turn your ideas into a brand that feels both authentic and elevated, I can't recommend her enough!

  • Mia Watson, Founder of Yve Pilates

    Jaeda did an absolutely incredible job bringing my vision to life for my Pilates brand, Yve Pilates. From the very beginning, she took the time to understand my goals and vision, ensuring that every detail reflected the essence of what I wanted to create. Her creativity, attention to detail, and ability to translate my ideas into a stunning brand identity exceeded my expectations. She made the entire process seamless, collaborative, and enjoyable, always open to feedback and ensuring that I felt confident in every decision. I couldn’t be happier with the final branding package—it truly embodies everything I envisioned and more. I highly recommend Jaeda to anyone looking for a talented, thoughtful, and professional designer!

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